Some of those perceptions are universal, while others are heavily influenced by culture. What we do know is that color does have an impact on people’s perceptions. Much of what we know about color psychology comes from tradition and anecdotal evidence. These studies focus largely on the effects of color on emotion and performance, but rarely explore why colors have those effects. Color has been shown to influence everything from the effects of placebo pills to how colors can impact academic test performance. The way that color influences emotions hasn’t been particularly widely studied, but a few studies have been done. View on Dribbble How does color influence emotion The site should be built and designed in a way that is feature rich at af. We know that it should load fast, read well and look awesome in order to uphold your brand image and performance. We know the importance of every single feature in website design.
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